Getting Started With AI Enabled Chatbots
Posted By : Khushboo Arora | 20-Sep-2019
A chatbot is an interactive and innovative marketing tool used by businesses to communicate with their customers. Leading consumer companies use chatbots to keep website visitors engaged by responding to pre-sales queries and recommending products. Chatbot app developers program chatbots so that customer queries are met with personalized human responses.
Click to discover the benefits of Chatbots for your business.
Are you planning to get a chatbot for your business app? Here are a few points that you need to consider before getting a chatbot app developed:
1. Define your Goal For Your Chatbot
It is essential to define your goal for chatbot development. Are you looking to resolve a customer query? Promote your brand or product? Or generate quality leads? Discuss your requirements with your chatbot developer to evaluate which use case is most relevant for you.
2. Choose Platforms for Implementing Your Chatbot
Your chat conversations will differ based on the pages, networks, and channels your program is live on. Consider your options:
Twitter Direct Message
Someone coming to your homepage will want to be acknowledged with a simple message- How should I assist you? Is there anything I can help you with? Example:- If a person lands on our chatbots development services page then the question could be personalized like: Do you want to get an AI-enabled chatbot integrated into your business app? Would you want to engage your customers with engaging chatbots?
Gather information about your audience by asking them questions about their age, gender, likes, dislikes, etc. to keep them engaged for long. Marketing executives can later use the information as a lead to convert them into sales.
3. Formulate Your Content Strategy
Content plays a critical role in engaging customers with your brand. It is essential to curate a chat according to the services you are offering your customers.
A good practice is to start with FAQs. Think about what questions customers are likely to ask your chatbot. Team up with your research department and prepare a set of questions that people usually ask.
Ensure that you program your chatbot with all questions to address a wide range of queries and concerns. Ask your customer service representatives, sales team, or marketing teams about questions your customers typically ask.
Ask your business analytics team about the questions that are being asked on different social media handles like Twitter, Facebook and more. Next, you can search for questions on Quora. You can search most likely asked questions to support your chatbot.
4. Bot’s Voice and Personality
If you are planning to get a voice-based assistant like Alexa or Siri, contact our app development team for creative assistance. Giving your chatbot a personality humanizes the experience and more closely aligns the chatbot with your brand. It is good to assign a name to your chatbot just like Apple, Google, and Amazon do. Below is a Snapshot of Make My Trip App. Its chatbot name is Myra.
5. Write a Great Opening Message
It is essential to start chatbot conversations that are compelling for the users. The welcome message should always engage the users with your brands. Also, let your customers know that they are chatting with a bot to let them understand potential conversation limits. If your customer wants to chat with a customer care executive, program your chatbots to keep them engaged until human assistance is available.
Once you’ve hooked your audience, ask them questions to keep the conversation going. Sometimes to keep the question going, keep the chats funny like -
Easter eggs can be fun too?
Provide some Harry Potter references within the above screenshot?
6. Find the Best Responses
After curating a set of questions, it is important to prepare the best responses for each. You can also provide your visitors with some subjective questions along with a few options to choose from. Create multiple responses for every question that you ask so you are more likely to satisfy the user’s needs.
What are you here for:
Option1. Chatbot Development Services
Option2. Mobile App Development Services
Option 3. Website Development Services
7. Add Some Visual Components
Include emojis, images or animated GIFs to your chatbot conversation to make the messages compelling for the visitors. Even if it’s just a wave hello! Adding visual plugins to your chatbots can reinforce the messages you send and increases conversation conversion rates.
8. Guide Customers to Checkout Using Call-To-Action Buttons
Chatbots act as a valuable conversation tool to push users to their final destination. Including Call-to-Action buttons to your website chatbot section can lead customers to a specific category page where they can simply list their requirements or send a query. Landing your customer to the right page can lead to high-value conversions at scale, without any manual sales assistance.
Businesses are taking assistance from Chatbot development companies to build interactive chatbots for their business. AI app development services can enable businesses to reach out to more customers and serve them better.
Are you planning to opt for a technology that makes your applications smarter? We, at Oodles Technologies, are an AI Application Development Company offering AI-driven solutions and services to businesses across the globe. We provide chatbot development services to deliver visible results in improving your response management. Our AI team is experienced in improving the accuracy of chatbot responses and predicting sales and marketing figures. Drop us a line for more insights about our AI capabilities.